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BEGIN:VEVENT
DTSTART;TZID=UTC:20200414T080000
DTEND;TZID=UTC:20200414T110000
DTSTAMP:20260428T120821
CREATED:20200205T094319Z
LAST-MODIFIED:20200322T145530Z
UID:801-1586851200-1586862000@hsmaime.org
SUMMARY:Distribution Power Breakfast in partnership with Illusions (Postponed - Date TBA)
DESCRIPTION:
URL:https://hsmaime.org/event/distribution-power-breakfast-in-partnership-with-illusions/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200227T090000
DTEND;TZID=UTC:20200227T170000
DTSTAMP:20260428T120821
CREATED:20200116T075859Z
LAST-MODIFIED:20200217T070008Z
UID:773-1582794000-1582822800@hsmaime.org
SUMMARY:Demystifying Revenue Workshop - Dubai
DESCRIPTION:[vc_row][vc_column width=”1/6″][/vc_column][vc_column width=”2/3″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/08/img_6173-e1580886365794.jpg” image_width=”700″ image_height=”300″ frame_style=”single_line”][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1581922743238{margin-bottom: 0px !important;}”]\n\nWhat you’ll learn? \n\nDemystifying Revenue Workshop will show Non-Revenue Managers the importance of strategic thinking vs calculation. Also\, understanding the importance of working as a commercial team to develop a detailed revenue strategy through case studies\n\nWho should attend?\n\nNon-Revenue Managers\, Distribution Revenue Management\nSenior leaders from the organization with interest in understanding Revenue Optimization\n\nWhy need to attend?\nDemystifying Revenue Workshop will show Non-Revenue Managers the importance of strategic thinking vs calculation. Also\, understanding the importance of working as a commercial team to develop a detailed revenue strategy through case studies \nThe workshop will focus on:\n\nCore Revenue Management Principles and Concepts\nRevenue Management Approach\nCreating Revenue Strategy\n\nTo register\, please contact hsmai-me@insightout-me.com\n[/vc_column_text][mk_padding_divider size=”20″][/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][vc_row][vc_column][mk_ornamental_title text_color=”#663399″ font_family=”none” font_weight=”600″ font_style=”normal” ornament_style=”norman-single” ornament_color=”#663399″]\nCHAPTER PARTNER\n[/mk_ornamental_title][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][/vc_column][vc_column width=”1/4″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/illusions_logo_2016-e1569344014328.png” image_size=”medium” frame_style=”gray_border” link=”https://www.illusions-online.com/” target=”_blank” align=”center”][/vc_column][vc_column width=”1/4″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/iwtx-1.png” image_size=”medium” frame_style=”gray_border” link=”https://www.illusions-online.com/” target=”_blank” align=”center” margin_bottom=”20″][/vc_column][vc_column width=”1/4″][/vc_column][/vc_row]
URL:https://hsmaime.org/event/demystifying-revenue-workshop-3/
LOCATION:Media One Hotel\, Plot No.1 Al Falak St\, Dubai\, United Arab Emirates
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200226T090000
DTEND;TZID=UTC:20200226T170000
DTSTAMP:20260428T120821
CREATED:20190815T182717Z
LAST-MODIFIED:20200217T065435Z
UID:440-1582707600-1582736400@hsmaime.org
SUMMARY:Demystifying Revenue Workshop - Abu Dhabi
DESCRIPTION:[vc_row][vc_column width=”1/6″][/vc_column][vc_column width=”2/3″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/08/img_4564-1-scaled.jpg” image_size=”full”][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1581922471418{margin-bottom: 0px !important;}”]\nWhat you’ll learn? \n\nDemystifying Revenue Workshop will show Non-Revenue Managers the importance of strategic thinking vs calculation. Also\, understanding the importance of working as a commercial team to develop a detailed revenue strategy through case studies\n\nWho should attend?\n\nNon-Revenue Managers\, Distribution Revenue Management\nSenior leaders from the organization with interest in understanding Revenue Optimization\n\nWhy need to attend?\nDemystifying Revenue Workshop will show Non-Revenue Managers the importance of strategic thinking vs calculation. Also\, understanding the importance of working as a commercial team to develop a detailed revenue strategy through case studies \nThe workshop will focus on:\n\nCore Revenue Management Principles and Concepts\nRevenue Management Approach\nCreating Revenue Strategy\n\nTo register\, please contact hsmai-me@insightout-me.com\n[/vc_column_text][/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][vc_row][vc_column][mk_ornamental_title text_color=”#663399″ font_family=”none” font_style=”normal” ornament_style=”norman-single” ornament_color=”#663399″]\nPlatinum Partners\n[/mk_ornamental_title][vc_row_inner][vc_column_inner width=”1/4″][/vc_column_inner][vc_column_inner width=”1/4″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/illusions_logo_2016-e1569344014328.png” image_size=”medium” frame_style=”gray_border” link=”https://www.illusions-online.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/4″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/iwtx-1.png” image_size=”medium” frame_style=”gray_border” link=”https://www.illusions-online.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/4″][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row]
URL:https://hsmaime.org/event/demystifying-revenue-workshop-2/
LOCATION:Park Rotana Abu Dhabi\, Al Salam St.\, Eastern Ring Road\, Abu Dhabi\, United Arab Emirates
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191204T080000
DTEND;TZID=UTC:20191204T210000
DTSTAMP:20260428T120821
CREATED:20190714T152221Z
LAST-MODIFIED:20210629T084728Z
UID:34-1575446400-1575493200@hsmaime.org
SUMMARY:ROC 2019
DESCRIPTION:[vc_row][vc_column border_color=”#663399″][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column][vc_tta_tabs style=”flat” color=”violet” spacing=”3″ gap=”5″ alignment=”center” active_section=”1″ no_fill_content_area=”true”][vc_tta_section title=”ROC 2019″ tab_id=”1565597858234-e693797e-0028″][mk_padding_divider][vc_row_inner][vc_column_inner width=”1/6″][/vc_column_inner][vc_column_inner width=”2/3″][vc_column_text css=”.vc_custom_1565766600336{margin-bottom: 0px !important;}”]\nAbout ROC\nFor more than 15 years\, HSMAI’s Revenue Optimization Conference (ROC) has been the place where hotel revenue leaders in USA\, Europe and APAC unite for education\, collaboration\, and innovation. Every year this conference delivers the most compelling and comprehensive revenue-management event for the industry\, with key stakeholders coming together to address the most critical trends affecting their region and revenue management in hotels today. With powerful educational and networking opportunities\, ROC is the can’t-miss conference of the year for learning and engagement. It’s where senior leaders in hotel revenue management connect and engage in meaningful\, thought-provoking conversations about the most important strategic issues facing the business. \nROC will help you anticipate and respond to headwinds — and identify new opportunities — by aligning your sales\, marketing\, and revenue-management efforts\, adapting to the ever-changing landscape of hospitality technology\, driving profit throughout the customer journey\, and serving as the voice of revenue leadership in your organization. \nGrab revenue by the horns today to stay ahead of the competition and take your revenue strategy into the future.[/vc_column_text][vc_column_text css=”.vc_custom_1565766684420{margin-bottom: 0px !important;}”]\nWhy attend ROC Conference?\n\nThe first ever strategic Revenue Optimisation event in The Middle East delivering insights on how you can drive the next phase of your hotel’s growth\nA perfect opportunity to check your current strategy – Is it aligned with the changing market environments?\nLearn about the upside of a solid Sales\, Marketing & Revenue Management Relationship\nHear about the latest Tools to help you implement your strategies\nBenchmark the performance of your Team with that of your competitors and the region\nEngage with Middle East Leaders from General Managers\, Asset Management\, Sales\, Marketing and Revenue Management\n\n[/vc_column_text][mk_padding_divider size=”25″][vc_video link=”https://youtu.be/G1OzgYdvuio”][mk_padding_divider size=”25″][/vc_column_inner][vc_column_inner width=”1/6″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Venue” tab_id=”1565601462103-4a9d0faf-6896″][mk_padding_divider][vc_row_inner][vc_column_inner width=”1/6″][/vc_column_inner][vc_column_inner width=”2/3″][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/07/crowne-plaza-dubai-4793883366-2×1.jpg” image_size=”full” align=”center”][mk_padding_divider size=”25″][vc_column_text css=”.vc_custom_1567582802109{margin-bottom: 0px !important;}”]The HSMAI’s Revenue Optimization Conference (ROC) is hosted at Al-Baraha ballroom located at the waterfront level in Intercontinental Festival City\, Dubai\, United Arab of Emirates. \n[/vc_column_text][mk_padding_divider size=”50″][vc_gmaps link=”#E-8_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”][/vc_column_inner][vc_column_inner width=”1/6″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Accommodation” tab_id=”1567578107957-97197385-ca0a”][mk_padding_divider][vc_row_inner][vc_column_inner width=”1/6″][/vc_column_inner][vc_column_inner width=”2/3″][vc_column_text css=”.vc_custom_1567582197117{margin-bottom: 0px !important;}”]\nINTERCONTINENTAL DUBAI – FESTIVAL CITY\n[/vc_column_text][mk_gallery images=”563\,565″ column=”2″ image_size=”medium” hover_scenarios=”none” item_spacing=”10″ orderby=”title”][vc_column_text css=”.vc_custom_1567582430709{margin-bottom: 0px !important;}”]Set in Dubai’s newest shopping\, culinary and entertainment destination\, InterContinental Dubai Festival City offers an exquisite luxury experience with 508 elegantly appointed guest rooms and suites\, award winning dining venues\, a 4250 m2 Event Centre and exclusive direct access to Dubai Festival City Mall\, with over 500 retail stores including the unique Robinsons\, and home to the record breaking IMAGINE water\, laser & fire spectacle.[/vc_column_text][mk_padding_divider size=”25″][vc_btn title=”BOOK NOW” shape=”round” color=”violet” align=”center” link=”url:https%3A%2F%2Fbook.passkey.com%2Fgt%2F217531784%3Fgtid%3D4cc09862038df6ce456fbbed2c1863b3|||”][mk_padding_divider size=”25″][vc_column_text css=”.vc_custom_1567582268503{margin-bottom: 0px !important;}”]\nCROWNE PLAZA DUBAI – FESTIVAL CITY\n[/vc_column_text][mk_gallery images=”557\,561″ column=”2″ image_size=”medium” hover_scenarios=”none” item_spacing=”10″ orderby=”title”][vc_column_text css=”.vc_custom_1567582296237{margin-bottom: 0px !important;}”]\nA glittering waterfront hotel in Dubai Festival City for business success\, fine gastronomy and relaxation.\nSet on the winding banks of Dubai Creek\, Crowne Plaza® Dubai Festival City hotel has spectacular waterfront views. Whether unwinding by palm trees next to a 25-meter pool or relaxing in your chic room\, you can gaze across the glistening creek and watch abra water taxis float along. Glass and woods create an airy\, modern feel in the hotel\, and the Festival City location means you can enjoy being central Dubai Airport\, the DIFC and Burj Khalifa are less than 15 minutes away without the traffic.[/vc_column_text][mk_padding_divider size=”25″][vc_btn title=”BOOK NOW” shape=”round” color=”violet” align=”center” link=”url:https%3A%2F%2Fbook.passkey.com%2Fgt%2F217527520%3Fgtid%3D5dac82675061c0f08d700acaa8d7191f|||”][mk_padding_divider size=”25″][vc_column_text css=”.vc_custom_1569138515319{margin-bottom: 0px !important;}”]\nHOLIDAY INN DUBAI – FESTIVAL CITY\n[/vc_column_text][mk_gallery images=”593\,597″ column=”2″ image_size=”medium” hover_scenarios=”none” item_spacing=”10″ orderby=”title”][mk_padding_divider size=”25″][vc_column_text css=”.vc_custom_1569138833498{margin-bottom: 0px !important;}”]A vibrant welcome for work and play. \nLocated in the heart of the newest shopping\, culinary and entertainment destination\, Dubai Festival City extends a vibrant welcome to work and play. Whether you are passing through\, in town for business or simply getting away for the weekend\, Holiday Inn Dubai Festival City is the perfect choice for a stopover\, with its contemporary and spacious design\, access to a variety of dining and leisure facilities\, a short drive from Dubai International Airport and downtown\, as well as direct access to Festival City Mall\, offering over 500 retail stores including the only Robinsons store in the UAE\, and home to the record breaking IMAGINE water\, laser & fire spectacle.[/vc_column_text][mk_padding_divider size=”25″][vc_btn title=”BOOK NOW” shape=”round” color=”violet” align=”center” link=”url:https%3A%2F%2Fwww.ihg.com%2Fholidayinn%2Fhotels%2Fus%2Fen%2Ffind-hotels%2Fhotel%2Frooms%3FfromRedirect%3Dtrue%26qSrt%3DsBR%26qIta%3D99801505%26icdv%3D99801505%26qSlH%3DDXBFC%26qCiD%3D01%26qCiMy%3D112019%26qCoD%3D07%26qCoMy%3D112019%26qGrpCd%3DK31%26setPMCookies%3Dtrue%26qSHBrC%3DHI%26qDest%3DGateway%2520Avenue%2C%2520Dubai%2C%2520AE%26srb_u%3D1|||”][mk_padding_divider size=”25″][/vc_column_inner][vc_column_inner width=”1/6″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Registration” tab_id=”1565602448419-3db1e273-ebaa”][mk_padding_divider][vc_row_inner][vc_column_inner width=”1/6″][/vc_column_inner][vc_column_inner width=”2/3″][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/07/registration.jpg” image_size=”full” align=”center” margin_bottom=”20″][mk_padding_divider size=”25″][vc_column_text disable_pattern=”false” css=”.vc_custom_1572600578134{margin-bottom: 0px !important;}”]Note: If you are not yet an HSMAI member you will need to create an account requesting for your basic personal information prior to registration and paying for the conference. \n  \n\n\nREGISTRATION FEES\n\n\n\n\nRegistration Type \n\n\n\nFrom 1st Nov 2019\n\n\nHotel Member\n\n\n$ 450\n\n\nHotel Non Member\n\n\n$ 650\n\n\nPartner Member\n\n\n$ 650\n\n\nPartner Non Member\n\n\n$ 850\n\n\n\n[/vc_column_text][mk_padding_divider size=”25″][vc_btn title=”REGISTER NOW” color=”violet” link=”url:https%3A%2F%2Fonline.hsmai.org%2Fcv_2001-88%2Fcgi-bin%2Fmemberdll.dll%2Fopenpage%3Fwrp%3DMainLogin.htm%26REDIRECTURL%3D..%2Fregisterdll.dll%2Fregistrationform%3Fsessionaltcd%3D191204DUBAI-GENERAL%26customercd%3D|||”][vc_column_text css=”.vc_custom_1567572334579{margin-bottom: 0px !important;}”]Notes:  \n\nAbove prices are inclusive of 5% VAT \nAbove prices include full-day access to an educational event followed by a networking cocktail reception.\nHotelier pass must present their hotel ID upon registration.\n\n  \n\nREGISTRATION POLICIES\n \nCancellation Policy \n\nCancellations received on or before 31 August 2019 will receive a full refund.\nCancellations received between  1 September – 31 October 2019 will receive a refund less USD 100 as cancellation fee.\nCancellations received post 1st November 2019 will receive a refund less USD175 as cancellation fee.\nAll cancellations must be submitted in writing to hsmai-me@insightout-me.com.\n\n\nConfirmation\nIf you register online\, you will immediately receive an electronic confirmation of your registration. If you have not received a confirmation within 10 business days\,\nplease contact hsmai-me@insightout-me.com.\n\nSubstitution Policy\nA transfer of your full registration is permitted prior to the conference by submitting a written request to hsmai-me@insightout-me.com. No Onsite transfer is permitted due to DTCM requirements. Badge sharing\, splitting\, and reprints are strictly prohibited.\n\nHotel Group Pricing\nHotel companies can enjoy significant savings on ROC registration when they sign up and pay five or more people from the same company. Contact HSMAI ME at +971 4 3909531 or hsmai-me@insightout-me.com to receive special group rates.\n\nConsent to Use of Photographic Images\nRegistration and attendance at\, or participation in\, HSMAI meetings and other activities constitutes an agreement by the registrant to the use and distribution of the registrant or attendees’ image or voice in photographs\, videotapes\, electronic reproductions and audiotapes of such events and activities by HSMAI.\n\nRegistration Help\nIf you have any questions regarding your registration\, please contact Jean Alolor at +971 50 9613368 or hsmai-me@insightout-me.com.[/vc_column_text][vc_btn title=”REGISTER NOW” color=”violet” link=”url:https%3A%2F%2Fonline.hsmai.org%2Fcv_2001-88%2Fcgi-bin%2Fmemberdll.dll%2Fopenpage%3Fwrp%3DMainLogin.htm%26REDIRECTURL%3D..%2Fregisterdll.dll%2Fregistrationform%3Fsessionaltcd%3D191204DUBAI-GENERAL%26customercd%3D|||”][/vc_column_inner][vc_column_inner width=”1/6″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Event Partners” tab_id=”1566311065407-48067a66-3f47″][/vc_tta_section][vc_tta_section title=”Agenda” tab_id=”1566311603340-b0358b1c-48d0″][mk_padding_divider][vc_row_inner][vc_column_inner width=”1/6″][/vc_column_inner][vc_column_inner width=”2/3″][mk_page_title_box page_title=”Plenary Session” section_height=”50″ bg_type=”color” bg_color=”#e8e8e8″ font_size=”16″ title_force_font_size=”true” title_letter_spacing=”2″ font_color=”#663399″ font_weight=”bold” underline=”false” padding=”2″ sub_font_weight=”600″][vc_column_text css=”.vc_custom_1575736089265{margin-bottom: 0px !important;}”]\n\n\n\nTIME \n\n\nTOPIC \n\n\n\n\n8:00 – 8:45\nREGISTRATION AND WELCOME COFFEE BREAK\n\n\n9:00 – 9:20\n\nWELCOME ADDRESS \nBob Gilbert – President\, HSMAI\nMona Faraj – Managing Director\, HSMAI-ME \n\n\n\n9:20 – 9:45\n\nOPENING KEY NOTE: Evolution of Revenue Management \nDr. Sherri Kimes – Professor\, Cornell University\nDr. Kelly McGuire – Hospitality Data and Analytics Leader \n\n\n\n9:50 – 10:10\n\nGlobal and regional market insights and an eye to the future for the Middle East \nGino Engels – Co-founder and Chief Commercial Officer\, OTA Insight \n\n\n\n10:20 – 10:30\n\nAre you ready for the change?\nImportance of Strategy & Planning when targeting and managing new feeder markets \nJames Britchford – VP Commercial\, IHG – IMEA \n\n\n\n10:30 – 11:25\n\nHow can hotels plan effectively to acquire new feeder markets? \nModerator:\nJames Britchford – VP Commercial\, IHG – IMEA \nPanel: \nFlavio Leoni – VP Global and Regional Sales MEA\, Accor\nHoor Alkhaja – Acting Associate VP – International Operations\, DTCM\nSteen Jakobsen – Assistant VP – Dubai Business Events and City Operations\, DTCM\nTom Stevens – Area Vice President\, Rotana Hotels \n\n\n\n11:30 – 11:50\nCOFFEE BREAK\n\n\n12:00 – 12:10\nResearch in Action:\nGlobal CRM and Guest Data Management Study\n\n\n12:10 – 13:05\n\nTargeting the customer journey through technology and data \nModerator:\nNicola Graham – Senior Director – Global Marketing\, Cendyn \nPanel:\nKevin Lockert – Chief Commercial Officer\, Nor1\nRichard Haddad – CEO\, Jannah Hotels & Resorts\nSandra Tikal – General Manager\, Palazzo Versace Dubai\nSathis Aravinda – Regional Director of Revenue Management\, Millennium Hotels & Resorts\nTarique Khatri – Vice President Center of Excellence\, Seera Group \n\n\n\n13:20 – 14:20\nLUNCH\n\n\n\n\n\n\n\n[/vc_column_text][mk_page_title_box page_title=”Breakout 1:” page_subtitle=”Ancillary Revenues: We sell more than rooms” section_height=”50″ bg_type=”color” bg_color=”#efefef” font_size=”16″ title_force_font_size=”true” title_size_phone=”12″ title_letter_spacing=”2″ font_color=”#663399″ font_weight=”bold” underline=”false” padding=”2″ sub_font_size=”16″ subtitle_force_font_size=”true” subtitle_size_phone=”12″ sub_font_color=”#663399″ sub_font_weight=”600″][vc_column_text css=”.vc_custom_1574789252315{margin-bottom: 0px !important;}”]\n\n\n\nTIME \n\n\n\nTOPIC \n\n\n\n\n14:30 – 14:35\nWELCOME NOTE\n\n\n14:35 – 14:55\n\nWhy Total Hotel Revenue Management is a must\nBreakout Opening Key note \nDr. Sherri Kimes – Professor\, Cornell University \n\n\n\n14:55 – 15:40\n\nHow Revenue Management\, Food & Beverage\, and Finance are working together to optimize profit in hotel restaurant operations \nModerator:\nDr. Sherri Kimes – Professor\, Cornell University \nPanel:\nDaniele Carrai – Vice President\, Revenue Management at Atlantis\, The Palm – Dubai\nMarieke Siefers – Vice President\, Revenue Management\, Jumeirah Group\nPeter Storer – Chief Revenue Officer\, Avero\nTom Chirico – Vice President of Operations Finance\, Four Seasons EMEA \n\n\n\n15:40 – 15:50\n\nCase Study\nBeyond the Bedroom \nMoustafa Manoon – Regional Director of Revenue Management MEA\, Accor \n\n\n\n15:50 – 16:00\n\nHow to sell the right deal to the right guest at the right time \nErik Tengen – Co-Founder\, Oaky \n\n\n\n16:00 – 16:20\n\nMillennial meeting planners… Why hotels need to change the way they manage their groups? \nChris Avery – Regional Vice President of Sales\, Cvent \n\n\n\n16:20 – 16:25\nCLOSING NOTE\n\n\n\n[/vc_column_text][mk_page_title_box page_title=”Breakout 2:” page_subtitle=”Digital Marketing: A view from the Top” section_height=”50″ bg_type=”color” bg_color=”#efefef” font_size=”16″ title_force_font_size=”true” title_size_phone=”12″ title_letter_spacing=”2″ font_color=”#663399″ font_weight=”bold” underline=”false” padding=”2″ sub_font_size=”16″ subtitle_force_font_size=”true” subtitle_size_phone=”12″ sub_font_color=”#663399″ sub_font_weight=”600″][vc_column_text css=”.vc_custom_1575284647618{margin-bottom: 0px !important;}”]\n\n\n\nTIME \n\n\nTOPIC \n\n\n\n\n\n\n\n\n14:30 – 14:40\n\nTrends that will Shape Travel Marketing Decisions in 2020 \nStewart Smith – Commercial Director MEA\, Sojern \n\n\n\n14:45 – 15:00\n\nAn aerial view: From the top down\nHow brands should approach modern day marketing and media \nLuca Allam – Managing Director\, PHD \n\n\n\n15:00 – 15:40\n\nDigital Marketing… What does the future look like? \nModerator:\nChristophe Hobeika – Marketeer \nPanel:\nFabien Gouttebaron – VP Sales\, The Hotels Network\nGaurav Vijh – Director Digital Middle East & Africa\, Accor\nKaterina Wolters – Senior Manager\, Hotels Commercial\, Wego\nStephanie Abou Jaoude – Senior Area Director of Marketing & Communications\, Radisson Hotel Group \n\n\n\n15:40 – 15:55\n\nThe Power of Data\nRight Data leads to Right Consumer with the Right Message and the Right Value Proposition \nCharlie Osmond – CEO\, Triptease \n\n\n\n15:55 – 16:10\n\nMaximizing Guest’s Life Time Value through Social Media \nKamesh Shukla – EVP Sales Asia Pacific\, Middle East & Africa\, RateGain \n\n\n\n16:10 – 16:25\n\nOne Size Fits Nobody: Creating for a Curated World \nAmeen Malhas – Head of Travels\, Facebook \n\n\n\n16:25 – 16:35\n\nVideo marketing to engage\, inspire and generate sales \nGregg Fray – Director\, Seven Media \n\n\n\n16:35 – 16:40\nCLOSING NOTE\n\n\n\n[/vc_column_text][mk_page_title_box page_title=”Breakout 3:” page_subtitle=”Revenue & Distribution: Are hotel in control of their distribution?” section_height=”50″ bg_type=”color” bg_color=”#efefef” font_size=”16″ title_force_font_size=”true” title_size_phone=”12″ title_letter_spacing=”2″ font_color=”#663399″ font_weight=”bold” underline=”false” padding=”2″ sub_font_size=”16″ subtitle_force_font_size=”true” subtitle_size_phone=”12″ sub_font_color=”#663399″ sub_font_weight=”600″][vc_column_text css=”.vc_custom_1574790307860{margin-bottom: 0px !important;}”]\n\n\n\n\nTIME \n\n\n\nTOPIC \n\n\n\n\n14:30 – 14:35\nWELCOME NOTE\n\n\n14:35 – 14:55\n\nTaking Control in a Fast Paced World \nDr. Kelly McGuire – Hospitality Data and Analytics Leader \n\n\n\n14:55 – 15:40\n\nIs Distribution the New Sales? \nModerator:\nDr. Kelly McGuire – Hospitality Data and Analytics Leader \nPanel:\nChristian Pertl – Regional VP Sales Operations\, Hyatt\nDavid Debeule – Director Market Management ME & Turkey\, Expedia\nJan Tissera – President International\, TravelClick an Amadeus company\nSam El Asmar – VP Revenue and Distribution\, Rotana Hotels \n\n\n\n15:40 – 16:00\n\nHotel distribution challenges and solutions for the leisure travel trade \nFaisal Memon – Founder & CEO\, Illusions Online / iWTX \n\n\n\n16:00 – 16:20\n\nTransforming Hospitality & Travel with Technology \nTom Winrow – VP Product Management\, Sabre Hospitality Solutions \n\n\n\n16:20 – 16:25\nCLOSING NOTE\n\n\n\n[/vc_column_text][vc_column_text css=”.vc_custom_1574790791908{margin-bottom: 0px !important;}”]\n\n\n\n16:30 – 17:00\nNETWORKING COFFEE BREAK\n\n\n\n[/vc_column_text][mk_page_title_box page_title=”Plenary Session” section_height=”50″ bg_type=”color” bg_color=”#e8e8e8″ font_size=”16″ title_force_font_size=”true” title_letter_spacing=”2″ font_color=”#663399″ font_weight=”bold” underline=”false” padding=”2″ sub_font_weight=”600″][vc_column_text css=”.vc_custom_1574790612325{margin-bottom: 0px !important;}”]\n\n\n\nTIME\nTOPIC\n\n\n\n\n\n\n17:20 – 18:05\n\nCoffee Chat: Closing Discussion and Wrap up \nSarah Allen – VP Revenue Strategy and Analytics\, Marriott International \nDr. Sherri Kimes – Professor\, Cornell University\nDr. Kelly McGuire – Hospitality Data and Analytics Leader \n\n\n\n18:10 – 18:30\n\nClosing Remarks \nMona Faraj – Managing Director\, HSMAI-ME \n\n\n\n18:30 – 20:00\nCOCKTAIL RECEPTION\n\n\n\n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/6″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Speakers” tab_id=”1566407827513-a7729ac3-e208″][mk_padding_divider][vc_row_inner][vc_column_inner][mk_employees column=”4″ count=”-1″ description=”false” order=”ASC” orderby=”title” categories=”speakers-roc-2019″][/vc_column_inner][/vc_row_inner][/vc_tta_section][/vc_tta_tabs][/vc_column][vc_column][mk_ornamental_title text_color=”#663399″ font_family=”none” font_size=”20″ font_weight=”bold” ornament_style=”norman-single” ornament_thickness=”2″]\nPLATINUM PARTNERS \n[/mk_ornamental_title][mk_padding_divider size=”50″][vc_row_inner column_padding=”5″][vc_column_inner width=”1/4″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/avero-master_resized.png” image_size=”full” frame_style=”border_shadow” link=”http://www.averoinc.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/4″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/cvent_logo_cmyk.png” image_size=”full” frame_style=”border_shadow” link=”https://www.cvent.com/ae/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/4″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/lr-logo_resized-1.png” image_size=”full” frame_style=”border_shadow” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/4″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/sevenmedia-2.png” image_size=”full” frame_style=”border_shadow” link=”https://sevenmedia.ae/” target=”_blank” align=”center”][/vc_column_inner][/vc_row_inner][mk_padding_divider size=”50″][mk_ornamental_title text_color=”#663399″ font_family=”none” font_size=”20″ font_weight=”bold” ornament_style=”norman-single” ornament_thickness=”2″]\nGOLD PARTNERS \n[/mk_ornamental_title][mk_padding_divider size=”50″][vc_row_inner][vc_column_inner width=”1/5″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/cendyn_resized.jpg” image_size=”full” frame_style=”border_shadow” link=”https://www.cendyn.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/5″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/illusions_logo_2016-e1569344014328.png” image_size=”full” frame_style=”border_shadow” link=”https://www.illusions-online.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/5″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/iwtx_logo_2016.png” image_size=”full” frame_style=”border_shadow” link=”https://www.illusions-online.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/5″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/seera_final_logo.jpg” image_size=”full” frame_style=”border_shadow” link=”https://seera.sa/en/” target=”_blank”][/vc_column_inner][vc_column_inner width=”1/5″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/rate-gain-new-logo-01_resized.png” image_size=”full” frame_style=”border_shadow” link=”https://rategain.com/” target=”_blank” align=”center”][/vc_column_inner][/vc_row_inner][mk_padding_divider size=”25″][vc_row_inner][vc_column_inner width=”1/5″][/vc_column_inner][vc_column_inner width=”1/5″][/vc_column_inner][vc_column_inner width=”1/5″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/wego-logo-e1569345067462.jpg” image_size=”full” frame_style=”border_shadow” link=”https://www.wegotravel.co.uk/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/5″][/vc_column_inner][vc_column_inner width=”1/5″][/vc_column_inner][/vc_row_inner][mk_padding_divider size=”50″][mk_ornamental_title text_color=”#663399″ font_family=”none” font_size=”20″ font_weight=”bold” ornament_style=”norman-single” ornament_thickness=”2″]\nSILVER PARTNERS \n[/mk_ornamental_title][mk_padding_divider size=”50″][vc_row_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/ezgif.com-resize.jpg” image_size=”full” frame_style=”border_shadow” link=”https://www.eighty-days.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/infor_tmlogo_rgb_500px_72dpi_080512-1-e1569389003831.png” image_size=”full” frame_style=”border_shadow” link=”https://www.infor.com/industries/hospitality” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/intercontinental.jpg” image_size=”full” frame_style=”border_shadow” link=”https://www.ihg.com/intercontinental/hotels/us/en/dubai/dxbhb/hoteldetail?cm_mmc=GoogleMaps-_-IC-_-AE-_-DXBHB” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/ota-insight-2.jpg” image_size=”full” frame_style=”border_shadow” link=”https://www.otainsight.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/phocuswright.jpg” image_size=”full” frame_style=”border_shadow” link=”https://www.phocuswright.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/sabre.png” image_size=”full” frame_style=”border_shadow” link=”https://www.sabre.com/” target=”_blank” align=”center”][/vc_column_inner][/vc_row_inner][mk_padding_divider size=”25″][vc_row_inner][vc_column_inner width=”1/6″][/vc_column_inner][vc_column_inner width=”1/6″][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/sojern-1.png” image_size=”full” frame_style=”border_shadow” link=”https://www.sojern.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/thn.jpg” image_size=”full” frame_style=”border_shadow” link=”https://www.thehotelsnetwork.com/en” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][/vc_column_inner][vc_column_inner width=”1/6″][/vc_column_inner][/vc_row_inner][mk_padding_divider size=”50″][mk_ornamental_title text_color=”#663399″ font_family=”none” font_size=”20″ font_weight=”bold” ornament_style=”norman-single” ornament_thickness=”2″]\nBRONZE PARTNERS \n[/mk_ornamental_title][mk_padding_divider size=”50″][vc_row_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/fpg-2.jpg” image_size=”full” frame_style=”border_shadow” link=”https://www.frontlinepg.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/ideas.jpg” image_size=”full” frame_style=”border_shadow” link=”https://ideas.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/maze-map_resized.png” image_size=”full” frame_style=”border_shadow” link=”https://www.mazemap.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/nor1-e1569396169165.png” image_size=”full” frame_style=”border_shadow” link=”https://www.nor1.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/oaky-1.jpg” image_size=”full” frame_style=”border_shadow” link=”https://www.oaky.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/pegasus-1.png” image_size=”full” frame_style=”border_shadow” link=”http://www.pegasus.io/” target=”_blank” align=”center”][/vc_column_inner][/vc_row_inner][mk_padding_divider size=”25″][vc_row_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/revopt_1.jpg” image_size=”full” frame_style=”border_shadow” link=”http://getrevopt.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/resnet-world.png” image_size=”full” frame_style=”border_shadow” link=”https://www.resnetworld.com/en/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/rms-logo.png” image_size=”full” frame_style=”border_shadow” link=”https://www.rmscloud.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/travelclick.jpg” image_size=”full” frame_style=”border_shadow” link=”https://www.travelclick.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/triptease-1.png” image_size=”full” frame_style=”border_shadow” link=”https://triptease.com/” target=”_blank” align=”center”][/vc_column_inner][vc_column_inner width=”1/6″][/vc_column_inner][/vc_row_inner][mk_padding_divider size=”50″][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column width=”1/4″][/vc_column][vc_column width=”1/4″][/vc_column][vc_column width=”1/4″][/vc_column][vc_column width=”1/4″][/vc_column][/vc_row]
URL:https://hsmaime.org/event/roc-2019/
LOCATION:Intercontinental Dubai – Festival City\, Festival City\, Dubai\, Dubai\, United Arab Emirates
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://hsmaime.org/wp-content/uploads/sites/22/2019/07/linked-new-cover_resized-to-fit.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191023T190000
DTEND;TZID=UTC:20191023T203000
DTSTAMP:20260428T120821
CREATED:20191006T072634Z
LAST-MODIFIED:20191006T072645Z
UID:669-1571857200-1571862600@hsmaime.org
SUMMARY:HSMAI ME Social Networking Event
DESCRIPTION:
URL:https://hsmaime.org/event/hsmai-me-social-networking-event/
LOCATION:The Blacksmith Smokehouse\, Wydham Dubai Marina\, Dubai\, United Arab Emirates
CATEGORIES:Calendar
ATTACH;FMTTYPE=image/jpeg:https://hsmaime.org/wp-content/uploads/sites/22/2019/10/whatsapp-image-2019-10-02-at-16.23.49.jpeg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190613T090000
DTEND;TZID=UTC:20190613T170000
DTSTAMP:20260428T120821
CREATED:20190724T094626Z
LAST-MODIFIED:20190904T043005Z
UID:178-1560416400-1560445200@hsmaime.org
SUMMARY:Demystifying Revenue
DESCRIPTION:[vc_row][vc_column][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column width=”5/6″][vc_column_text css=”.vc_custom_1566287151883{margin-bottom: 0px !important;}”]\nWhat you’ll learn? \n\nDemystifying Revenue Workshop will show Non-Revenue Managers the importance of strategic thinking vs calculation. Also\, understanding the importance of working as a commercial team to develop a detailed revenue strategy through case studies\n\nWho should attend?\n\nNon-Revenue Managers\, Distribution Revenue Management\nSenior leaders from the organization with interest in understanding Revenue Optimization\n\nWhy need to attend?\nDemystifying Revenue Workshop will show Non-Revenue Managers the importance of strategic thinking vs calculation. Also\, understanding the importance of working as a commercial team to develop a detailed revenue strategy through case studies \nThe workshop will focus on:\n\nCore Revenue Management Principles and Concepts\nRevenue Management Approach\nCreating Revenue Strategy\n\n[/vc_column_text][/vc_column][vc_column width=”1/6″][vc_column_text align=”center” css=”.vc_custom_1567571259009{margin-bottom: 0px !important;}”]\nSupport Partners\n[/vc_column_text][vc_separator][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/09/80-days_homepage.png” image_size=”full” link=”https://www.eighty-days.com/” target=”_blank” align=”center” margin_bottom=”50″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/09/cvent-homepage.png” image_size=”full” link=”https://www.cvent.com/ae/” target=”_blank” align=”center” margin_bottom=”50″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/09/livingroom-home-pahe-2.png” image_size=”full” target=”_blank” align=”center” margin_bottom=”50″][mk_gallery images=”514″ column=”1″ image_size=”full” margin_bottom=”50″ orderby=”post__in”][/vc_column][/vc_row]
URL:https://hsmaime.org/event/demystifying-revenue-workshop/
LOCATION:Voco Dubai\, Sheikh Zayed Road\, Dubai\, Trade Centre District\, 49260\, United Arab Emirates
CATEGORIES:Conference
ATTACH;FMTTYPE=image/jpeg:https://hsmaime.org/wp-content/uploads/sites/22/2019/07/img_5013-e1565892450757-scaled.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190612T090000
DTEND;TZID=UTC:20190612T170000
DTSTAMP:20260428T120821
CREATED:20190724T093312Z
LAST-MODIFIED:20190904T043324Z
UID:175-1560330000-1560358800@hsmaime.org
SUMMARY:Digital Marketing
DESCRIPTION:[vc_row][vc_column][mk_padding_divider][/vc_column][vc_column width=”5/6″][vc_column_text css=”.vc_custom_1566288973218{margin-bottom: 0px !important;}”]\nAn overview of Digital Marketing pillars focusing on:\n\nSearch Engine Optimisation (SEO)\nSearch Engine Marketing / PPC\nReporting\, Analysing & Measuring\nDigital Landscape & Facts\nContent Strategy\nSocial Media\nWebsite & CRO\n\nWho should attend?\n\nCommercial Teams from Sales\, Distribution\, Revenue Management and Non-Digital Experts from Marketing (Branding\, PR\, etc.)\nSenior leaders from the organization with interest in understanding Digital Marketing\n\nWhy need to attend?\nLearn and understand the Digital Marketing Principles and how it all ties together[/vc_column_text][/vc_column][vc_column width=”1/6″][vc_column_text css=”.vc_custom_1567571482524{margin-bottom: 0px !important;}”]\nSupport Partners\n[/vc_column_text][vc_separator][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/08/80days-logo-hr-transparent-3.png” image_size=”full” link=”https://www.eighty-days.com/” target=”_blank” align=”center” margin_bottom=”50″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/09/cvent-homepage.png” image_size=”full” link=”https://www.cvent.com/ae/” target=”_blank” align=”center” margin_bottom=”50″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/08/livingroom.png” image_size=”full” target=”_blank” align=”center” margin_bottom=”50″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/07/voco-dubai-logo.jpg” image_size=”full” link=”https://www.ihg.com/voco/hotels/gb/en/dubai/dxbsz/hoteldetail” target=”_blank” align=”center” margin_bottom=”50″][/vc_column][/vc_row]
URL:https://hsmaime.org/event/digital-marketing-fundamentals/
LOCATION:Voco Dubai\, Sheikh Zayed Road\, Dubai\, Trade Centre District\, 49260\, United Arab Emirates
CATEGORIES:Conference
ATTACH;FMTTYPE=image/jpeg:https://hsmaime.org/wp-content/uploads/sites/22/2019/07/group_dm-workshop-1-e1565891910548.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190418T080000
DTEND;TZID=UTC:20190418T170000
DTSTAMP:20260428T120821
CREATED:20190815T081648Z
LAST-MODIFIED:20190904T042426Z
UID:384-1555574400-1555606800@hsmaime.org
SUMMARY:Digital Marketing
DESCRIPTION:[vc_row][vc_column][mk_padding_divider][/vc_column][vc_column width=”5/6″][vc_column_text css=”.vc_custom_1566288912037{margin-bottom: 0px !important;}”]\nAn overview of Digital Marketing pillars focusing on:\n\nSearch Engine Optimisation (SEO)\nSearch Engine Marketing / PPC\nReporting\, Analysing & Measuring\nDigital Landscape & Facts\nContent Strategy\nSocial Media\nWebsite & CRO\n\nWho should attend?\n\nCommercial Teams from Sales\, Distribution\, Revenue Management and Non-Digital Experts from Marketing (Branding\, PR\, etc.)\nSenior leaders from the organization with interest in understanding Digital Marketing\n\nWhy need to attend?\nLearn and understand the Digital Marketing Principles and how it all ties together[/vc_column_text][/vc_column][vc_column width=”1/6″][vc_column_text align=”center” css=”.vc_custom_1567570756997{margin-bottom: 0px !important;}”]\nSupport Partners\n[/vc_column_text][vc_separator][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/09/80-days_homepage.png” image_size=”full” link=”https://www.eighty-days.com/” target=”_blank” margin_bottom=”50″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/09/cvent-homepage.png” image_size=”full” link=”https://www.cvent.com/ae/” target=”_blank” margin_bottom=”50″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/09/livingroom-home-pahe-2.png” image_size=”full” target=”_blank” margin_bottom=”50″][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2019/08/wyndham-marina-1.jpg” image_size=”full” link=”http://www.wyndhamdubaimarina.com/” target=”_blank” margin_bottom=”0″][/vc_column][/vc_row]
URL:https://hsmaime.org/event/fundamentals-of-digital-marketing/
LOCATION:Wydham Dubai Marina\, Al Seba Street\, Dubai\, United Arab Emirates
CATEGORIES:Conference
ATTACH;FMTTYPE=image/jpeg:https://hsmaime.org/wp-content/uploads/sites/22/2019/08/img_4577-scaled.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20181204T080000
DTEND;TZID=UTC:20181204T170000
DTSTAMP:20260428T120821
CREATED:20190804T200750Z
LAST-MODIFIED:20190819T142250Z
UID:217-1543910400-1543942800@hsmaime.org
SUMMARY:ROC 2018
DESCRIPTION:[vc_row][vc_column][vc_tta_tabs color=”orange” spacing=”5″ gap=”2″ alignment=”center” active_section=”0″ no_fill_content_area=”true”][vc_tta_section title=”ROC 2018″ tab_id=”1565094895703-319b7e85-91bb”][mk_padding_divider][vc_row_inner][vc_column_inner width=”2/3″][vc_column_text css=”.vc_custom_1565776421487{margin-bottom: 0px !important;}”]\nAbout ROC\nFor more than 15 years\, HSMAI’s Revenue Optimization Conference (ROC) has been the place where hotel revenue leaders in USA\, Europe and APAC unite for education\, collaboration\, andinnovation. Every year this conference delivers the most compelling and comprehensive revenue-management event for the industry\, with key stakeholders coming together to address the most critical trends affecting their region and revenue management in hotels today. With powerful educational and networking opportunities\, ROC is the can’t-miss conference of the year for learning and engagement. It’s where senior leaders in hotel revenue management connect and engage in meaningful\, thought-provoking conversations about the most important strategic issues facing the business. \nROC 2018 will help you anticipate and respond to headwinds — and identify new opportunities — by aligning your sales\, marketing\, and revenue-management efforts\, adapting to the ever-changing landscape of hospitality technology\, driving profit throughout the customer journey\, and serving as the voice of revenue leadership in your organization.\nGrab revenue by the horns today to stay ahead of the competition and take your revenue strategy into the future.[/vc_column_text][mk_fullwidth_slideshow images=”237″][vc_column_text css=”.vc_custom_1565159327477{margin-bottom: 0px !important;}”]Co-located with HITEC Dubai\, which debuted in November of 2017\, this inaugural event is anticipated to attract 150 hotel revenue management\, sales\, marketing & distribution executives from the Middle East region.[/vc_column_text][mk_padding_divider size=”30″][vc_column_text css=”.vc_custom_1565776449546{margin-bottom: 0px !important;}”]\nWhy attend ROC Conference?\n\nThe first ever strategic Revenue Optimisation event in Middle East delivering insights on how you can drive the next phase of your hotel’s growth\nA perfect opportunity to check your current strategy – Is it aligned with the changing market environments?\nLearn about the upside of a solid Sales\, Marketing & Revenue Management Relationship\nHear about the latest Tools to help you implement your strategies\nBenchmark the performance of your Team with that of your competitors and the region\nEngage with Middle East Leaders from General Managers\, Asset Management\, Sales\, Marketing and Revenue Management\n\n[/vc_column_text][mk_padding_divider size=”30″][vc_video link=”https://www.youtube.com/watch?v=YOfmsFj6d70#action=share”][/vc_column_inner][vc_column_inner width=”1/3″][vc_column_text css=”.vc_custom_1565105561595{margin-bottom: 0px !important;}”]\nEvent Partners\n[/vc_column_text][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1565108089722{margin-bottom: 0px !important;}”]\nGold Partners\n[/vc_column_text][vc_separator][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/08/alm_logo_en-solo.png” image_size=”full” link=”https://ae.almosafer.com/en” align=”center” margin_bottom=”30″][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/08/cendyn_new-logo.jpg” image_size=”full” link=”https://www.cendyn.com/” align=”center” margin_bottom=”40″][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/08/duetto-logo.jpg” image_size=”full” link=”https://www.duettocloud.com/” align=”center” margin_bottom=”40″][vc_column_text css=”.vc_custom_1565159759805{margin-bottom: 0px !important;}”]\nSilver Partners\n[/vc_column_text][vc_separator][mk_padding_divider size=”20″][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/08/illusions_logo_2016.png” image_size=”full” align=”center” margin_bottom=”30″][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/08/iwtx_logo_2016.png” image_size=”full” align=”center” margin_bottom=”30″][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/08/jumeirah-logo.png” image_size=”full” align=”center” margin_bottom=”30″][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/08/tjw_logo_en-solo.png” image_size=”full” align=”center” margin_bottom=”0″][vc_column_text css=”.vc_custom_1565160311397{margin-bottom: 0px !important;}”]\nBronze Partners\n[/vc_column_text][vc_separator][mk_gallery images=”343\,263\,262\,259″ column=”4″ image_size=”full” hover_scenarios=”none” item_spacing=”10″ margin_bottom=”10″ frame_style=”grid” orderby=”title”][mk_gallery images=”265\,266\,267\,340″ column=”4″ image_size=”full” hover_scenarios=”none” item_spacing=”10″ margin_bottom=”10″ frame_style=”grid” orderby=”title”][mk_gallery images=”344\,271\,345\,346″ column=”4″ image_size=”full” hover_scenarios=”none” item_spacing=”10″ margin_bottom=”30″ frame_style=”grid” orderby=”title”][vc_column_text css=”.vc_custom_1565178929364{margin-bottom: 0px !important;}”]\nSupport Partners\n[/vc_column_text][vc_separator][mk_gallery images=”331\,332\,334\,347″ column=”4″ image_size=”full” hover_scenarios=”none” item_spacing=”10″ margin_bottom=”10″ frame_style=”grid” orderby=”title”][mk_gallery images=”337\,335\,336″ column=”4″ image_size=”full” hover_scenarios=”none” item_spacing=”10″ margin_bottom=”10″ frame_style=”grid” orderby=”title”][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Agenda” tab_id=”1565159122483-731fe8a5-e83f”][vc_column_text css=”.vc_custom_1565171942965{margin-bottom: 0px !important;}”]\n\n\n\n\nTIME \n\n\n\nTOPIC \n\n\n\n\n7:40 am – 9:00 am\n\nREGISTRATION AND WELCOME COFFEE BREAK Sponsored by RateGain \n\n\n\n9:00 am – 9:20 am\n\nWELCOME ADDRESS \nBob Gilbert – President\, HSMAI\nMona Faraj – Managing Director\, HSMAI-ME \n\n\n\n9:20 am – 9:40 am \n \n\nOPENING KEY NOTE: A Global view of the Consumer trends and their impact on distribution. \nLorraine Sileo – Senior Vice President\, Research and Business Operations\, PhocusWright Inc. \n\n\n\n9:40 am – 10:05 am\n\nMarket Outlooks – Key Note on 2018 Trends & Future Outlook \nPhilip Wooller – Area Director Middle East & Africa\, STR \n\n\n\n10:05 am – 10:50 am\n\nAre your Rates Leaking?\nCharlie Osmond – CEO\, Triptease \nPANEL:\nFlavio Leoni – VP Sales\, Distribution\, Loyalty and Marketing\, AccorHotels Middle East and Egypt\nThomas Grundner – VP Sales & Marketing\, JA Resorts & Hotels\nSebastien Doussin – VP Ground Services & YalaGo\, Dnata\nMohamed Manfalouti – Associate Director\, Market Management\, Agoda \n\n\n\n10:50 am – 11:10 am\nCOFFEE BREAK Sponsored by RateGain\n\n\n11:10 am – 12:00 am\n\nThe owner’s perspective “Think Like an Owner”\nMariano Faz – Head of Asset Management\, The First Group \nPANEL:\nStuart Cameron – VP Asset Management\, Hospitality & Leisure\, Aldar Properties\nClaudio Capaccioli – CEO\, H Hospitality Collection\nRabih Feghali – Vice President\, Roya \n\n\n\n12:00 am – 12:25 pm\nBig Data\, Too much or Too little\nCarson Booth – CEO\, Snapshot\n\n\n12:25 pm – 13:10 pm\n\nEffective digital marketing to drive revenue\nTerry Kane – Senior Executive\, Facebook & Instagram Middle East & North Africa \nPANEL:\nDavid Abidaoud – Director Digital & Social\, Expo 2020\nAvi Arya – Internet Moghuls\, CEO\nMark Forrester – Chairman\, 80 Days\nMohamed Hussein – Regional Director\, Digital Marketing Luxury Hotel – ME\, AccorHotels\nJitendra Jain – VP Digital\, Loyalty & Portfolio Marketing MEA\, Marriott International \n\n\n\n13:10 pm – 14:00 pm\nLUNCH Sponsored by Fornova\n\n\n14:15 pm – 14:40 pm\n\nExecutive Interview: Amadeus \nSpeaker: Antoine Medawar –  SVP\, Retail Middle East Africa and Managing Director – Middle East & Africa\nInterviewer: Lorraine Sileo – Senior Vice President\, Research and Business Operations\, PhocusWright Inc \n\n\n\n14:40 pm – 15:10 pm\nDTCM Digital Maturity Report Presentation\nAbdelRahman El Housseiny – Advisor – Project Management Office\, DTCM\n\n\n15:10 pm – 15:35 pm\n\nYou Can’t Manage What You Can’t Measure! But what is the right Measure? \nMichael Grove – Director of Hotel Intelligence and Customer Solutions\, EMEA\, HotStats \n\n\n\n15:35 pm – 16:15 pm\n\nRethinking Value Propositions and Competitiveness of Hotel Restaurants and Bars\nFraser Duncan-Smith – Director – Global Food and Beverage\, TFG Asset Management \nPANEL:\nFay Economidies – Executive Managing Director\, M Management Company\nJames Koratzopoulos – Regional General Manager\, IHG\nChris Shaw – General Manager – Middle East the ENTERTAINER \n\n\n\n16:15 pm – 17:00 pm\nNETWORKING COFFEE BREAK Sponsored by RateGain\n\n\n17:00 pm – 17:30 pm\nHow will Blockchain Technology Enable Distribution and Loyalty?\nCS Ramachandran – Director RM SEA\, MEA\, Preferred Hotels Group\n\n\n17:30 pm – 18:15 pm\n\nIs Central RM the solution to effective RM? \nFrancesco Sostero – Head of Marketing\, Hotels\, Majid Al Futtaim Properties LLC \nPANEL:\nSarah Allen – Vice President Revenue Strategy & Analytics\, Marriott International – ME & Africa\nSam El Asmar – VP Revenue and Distribution\, Rotana Hotel Management Corporation PJSC \nMoustafa Manoon – Regional Director of Revenue Management\, Accor\nMarieke Siefers  – Senior Director\, Global Revenue Management\, Jumeirah Group \n\n\n\n18:15 pm – 18:40 pm\n\nMICE on the run!!! \nHeather Hart – Director\, Product Management SmartSpace\, IDeaS \n\n\n\n18:40 pm – 19:00 pm\nCLOSING OF THE DAY\n\n\n19:00 pm – 21:00 pm\nCLOSING COCKTAIL RECEPTION at Layali Al Qasr Sponsored by Duetto\n\n\n\n[/vc_column_text][/vc_tta_section][vc_tta_section title=”Speakers” tab_id=”1565172017656-564999f4-7234″][mk_employees column=”4″ custom_image_size=”true” image_size=”full” count=”-1″ description=”false” order=”ASC” orderby=”title” categories=”speakers-roc-2018″][/vc_tta_section][vc_tta_section title=”Venue” tab_id=”1565172854868-fe2b106e-afa6″][vc_row_inner][vc_column_inner][vc_column_text css=”.vc_custom_1565172933809{margin-bottom: 0px !important;}”]The Inaugural HSMAI’s Revenue Optimization Conference (ROC) is hosted at Madinat Jumeirah Conference & Events Centre in Dubai\, United Arab Emirates. \nThe Property is located 25 minutes away from Dubai International Airport\, Madinat Jumeirah is situated conveniently for access to Dubai Media City\, Dubai Internet City\, the Palm Jumeirah and Dubai Marina. It is also adjacent to Burj Al Arab Jumeirah\, Wild Wadi Waterpark™ and Jumeirah Beach Hotel\, and 10 minutes by car to the nearest shopping mall.[/vc_column_text][mk_padding_divider size=”20″][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/08/hsmai_roc_co-located-1.jpg” image_size=”full” align=”center” margin_bottom=”40″][vc_column_text css=”.vc_custom_1565173029131{margin-bottom: 0px !important;}”]Location guide: \nConference – Murjaan Ballroom\nNetworking area – Pre-function areas\nCocktail Reception – Layali Jumeirah Al Qasr\nParking – Free valet service will be available at the Murjaan Ballroom Entrance that is next to the Madinat Souk Entrance. Please remember to get your ticket stamped at the registration desk on your way in and once you pick up your Event Badge. Self Parking in Souk Madinat is available at own cost as per applicable charges. Please avoid using the Al Salam hotel entrance valet service as this is a long walk to the conference venue and can cause you delay. Al Salam hotel entrance valet service would be at your cost.[/vc_column_text][mk_padding_divider][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/08/map.jpg” image_size=”medium” align=”center”][mk_padding_divider][vc_column_text css=”.vc_custom_1565173200567{margin-bottom: 0px !important;}”]How to get there: \nDubai International Airport – Use the Garhoud bridge to reach Sheikh Zayed Road. Take the exit from the 4th Interchange towards Al Sufouh Road.\nAbu Dhabi – Take the exit from the 4th interchange of Sheikh Zayed Road towards Al Sufouh Road.\nAl Maktoum International Airport (DWC) – Get on Al Khail Rd/E44 from King Salman Bin Abdulaziz Al Saud St/D94 and Hessa St/D61. Drive along Sheikh Mohammed Bin Zayed Rd/E311 \nAddress:\nMadinat Jumeirah Conference & Events Centre\, Al Sufouh Road\, Dubai\, UAE\nCoordinates: Latitude- 25.13 / Longitude- 55.19[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Co-Located Event” tab_id=”1565173257406-a78c7530-d592″][vc_row_inner][vc_column_inner][mk_padding_divider][mk_image src=”https://me.hsmai.org/wp-content/uploads/sites/22/2019/08/hsmai_roc_co-located-1.jpg” image_size=”full”][mk_padding_divider][vc_column_text css=”.vc_custom_1565173400578{margin-bottom: 0px !important;}”]The Hospitality Industry Technology Exposition and Conference (HITEC®) is the world’s largest and oldest hospitality technology exposition and conference brand. Produced by Hospitality Financial and Technology Professionals (HFTP®)\, a global nonprofit hospitality association that is headquartered in Austin\, Texas USA\, HITEC offers a unique combination of top-notch education\, and brings together the brightest minds and hottest technologies from across the globe to one place. \nThe unparalleled event offers attendees essential education\, access to top hospitality technology industry experts and the resources to find cost-effective ways to improve company bottom lines. Combined with the intimate opportunities to connect with fellow professionals\, HITEC has everything to enhance your career. \nHITEC Dubai 2018\, co-produced by Hospitality Financial and Technology Professionals (HFTP®) and Naseba\, will feature 30+ speakers\, 600+ hospitality stakeholders and 60+ solution and service providers. The show will give Middle East buyers currently worth over USD 75 billion\, access to global top solution providers in hospitality market\, through a top-notch education program planned by the expert HITEC Dubai Advisory Council\, as well as an exhibition debuting the latest in hospitality technology\, and a summit with one-to-one business meetings.[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Event Partners” tab_id=”1565776591341-c64b52ae-e060″][mk_padding_divider][vc_row_inner][vc_column_inner width=”1/4″][/vc_column_inner][vc_column_inner width=”1/2″][mk_fancy_title size=”16″ font_family=”none” align=”center”]\nEVENT PARTNERS\n[/mk_fancy_title][vc_column_text align=”center” margin_bottom=”10″ css=”.vc_custom_1565776917682{margin-bottom: 0px !important;}”]\nGold Partners\n[/vc_column_text][vc_separator][mk_gallery images=”352\,353\,356″ custom_links=”https://ae.almosafer.com/en\, https://www.cendyn.com/\, https://www.duettocloud.com/” image_size=”full” hover_scenarios=”none” item_spacing=”10″][vc_column_text align=”center” margin_bottom=”10″ css=”.vc_custom_1565777018454{margin-bottom: 0px !important;}”]\nSilver Partners\n[/vc_column_text][vc_separator][mk_gallery images=”363\,254\,253\,255″ custom_links=”http://www.illusions-online.com/\, http://www.illusions-online.com/\, https://www.jumeirah.com/\, https://www.tajawal.ae/en” column=”4″ image_size=”full” hover_scenarios=”none” item_spacing=”10″][vc_column_text align=”center” margin_bottom=”10″ css=”.vc_custom_1565777195847{margin-bottom: 0px !important;}”]\nBronze Partners\n[/vc_column_text][vc_separator][mk_gallery images=”256\,263\,259\,262\,265″ custom_links=”https://www.eighty-days.com/\, https://www.fornova.com/\, https://ideas.com/\, https://www.infor.com/\, https://www.nor1.com/” column=”5″ image_size=”full” hover_scenarios=”none” item_spacing=”10″][mk_gallery images=”266\,340\,267\,344\,345″ custom_links=”http://www.pegasus.io/\, http://prologicfirst.com/\, https://letitrain.com/\, https://rategain.com/\, https://www.sabre.com/” column=”5″ image_size=”full” hover_scenarios=”none” item_spacing=”10″][mk_gallery images=”271\,346″ custom_links=”https://skchase.com/\, https://www.travelclick.com/” column=”5″ image_size=”full” hover_scenarios=”none” item_spacing=”10″][vc_column_text align=”center” margin_bottom=”10″ css=”.vc_custom_1565777807246{margin-bottom: 0px !important;}”]\nSupport Partners\n[/vc_column_text][vc_separator][mk_gallery images=”332\,331\,334\,347\,335″ custom_links=”https://www.itp.com/brands/hotelier-middle-east\, https://www.hotel-online.com/\, https://www.hospitalityupgrade.com/\, http://www.meraki-creative.com/about/\, https://www.phocuswright.com/” column=”5″ image_size=”full” hover_scenarios=”none” item_spacing=”10″][mk_gallery images=”336\,337″ custom_links=”https://www.rotana.com/\, https://www.tohpr.com/” column=”5″ image_size=”full” hover_scenarios=”none” item_spacing=”10″][/vc_column_inner][vc_column_inner width=”1/4″][/vc_column_inner][/vc_row_inner][/vc_tta_section][/vc_tta_tabs][/vc_column][/vc_row]
URL:https://hsmaime.org/event/roc-2018/
CATEGORIES:Calendar
ATTACH;FMTTYPE=image/jpeg:https://hsmaime.org/wp-content/uploads/sites/22/2019/08/hsmai-275-audience-scaled.jpg
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