Welcome to HSMAI
HSMAI is a global organization of sales, marketing, and revenue management professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry while operating as a leading voice for both hospitality and sales, marketing, and revenue management disciplines, as well as connecting its members with customers.
Founded in the United States in 1927, HSMAI is an individual membership organization comprised of nearly 5,000 members from 35 countries and chapters worldwide.
HSMAI operates regionally around the globe via Regional boards of directors and staff. There are four regions: the Americas, Asia Pacific, Europe, and the Middle East. Each region has signature programs and services for association members. HSMAI has a Global board which is comprised of delegates from each Region.
Cindy Novotny of Master Connections, HSMAI Sales Lifetime Achievement Award honoree, provides exclusive insights for HSMAI members on how to how take on improving business conditions and the importance of responding every new lead coming in.
You cannot force customers to come back until they feel it’s safe. That was one of the biggest takeaways from HSMAI’s virtual Chief Loyalty Officer Executive Roundtable on Feb. 11.
ZS and The Hospitality Sales & Marketing Association International (HSMAI) have partnered to develop this Voice of Revenue Manager (VoRM) study to better understand how Revenue Managers are allocating their time.
Revenue Workshop: Creating a new box for Revenue Management
Session1: Wednesday March 17 @ 12:00 pm – 4:00 pm | Dubai Time
Session 2: Wednesday March 24 @ 3:00:00 pm – 7:00 pm | Dubai Time
HSMAI Europe Brand Strategy MasterClass
Every Wednesday April 21 – May 19 @ 2:00 pm – 4:00 pm | Recurring Event
Asset Protection: Investing in Hospitality Sales TeamsCreating a new box for Revenue Management by Knowland
Tuesday April 7 @ 4:00 pm – 5:00 pm | Dubai Time
Invitation-only Roundtables for Executives leading Revenue, Digital and Sales teams and for General Managers.
Online Courses created by Hoteliers for Hoteliers. Revenue Management, Digital Marketing, Sales & Distribution.