Total Hotel Revenue Management Workshop By Dr. Sherri Kimes 4th & 5th May 2020 2-day interactive seminar on Total Hotel Revenue Management (THRM) Topics: - RM overview - Developing a THRM Strategy - The 5 P’s ▪ Place ▪ Promotion ▪ Price ▪ People ▪ Product - The 5-step process ▪ Establishing the baseline ▪ […]