How to analyse current guests from a total revenue aspect to increase likelihood to return and increase the guest value during each stay.
Join us for an interactive webinar to discuss and discover how we can capitalise on revenue opportunities using past data creatively, and sourcing different information that lead to success.
Think out of the box. The market is distressed, no cash to invest in new tools, we keep on doing the same hoping to get new different output.
How can we use the existing data available in a way we never tried before to get to know better today’s guests?
Who should attend?
- Commercial Executives
Be sure to attend to learn more about:
- Capture and analyse data more creatively
- Dig deeper into segmentation
- Optimize Revenue Opportunities
Registration Fees:
Price Description Amount
HSMAI Member FREE
HSMAI Non Member $50.00
Sign Up Now
5th May 2021
11:00am – 3:30pm, Dubai Time
Please note: We will be in touch 1 week prior to the event with webinar link.
Global Events
HSMAI Europe Brand Strategy MasterClass
Virtual
Every Wednesday April 21 – May 19 @ 2:00 pm – 4:00 pm | Recurring Event
Facilitators
TIINA-MAIJA BERGMAN
Senior Consultant – Commercial
Tiina-Maija is a regional hospitality guru, having worked in the field in the Middle East and Africa since 1995. A native of Finland, she holds a BSc in Hotel & Tourism Management, and is a certified Coach and Master Practitioner of Neuro Linguistic Programming (NLP). Her skills and experience are an integral part of the Insight | Out team, where she focuses on Revenue Management and Commercial Advisory services, including reviews and commercial support, operational process enhancement, workshop facilitation, and market research and analysis.
CRISTINA POLO
Senior Consultant – Commercial
Cristina is an impressive authority on revenue generation and optimisation, openings, business reviews, strategic planning and . Her experience spans more than 20 years within the hospitality industry across Europe, the Middle East and Africa where she worked with international and regional multi-brand groups building and optimising their performance within the global marketplace. Cristina brings a great wealth of knowledge to the team and delivers a holistic approach to sales, revenue, and distribution.