An overview of Digital Marketing pillars focusing on: Search Engine Optimisation (SEO) Search Engine Marketing / PPC Reporting, Analysing & Measuring Digital Landscape & Facts Content Strategy Social Media Website & CRO Who should attend? Commercial Teams from Sales, Distribution, Revenue Management and Non-Digital Experts from Marketing (Branding, PR, etc.) Senior leaders from the organization […]
An overview of Digital Marketing pillars focusing on: Search Engine Optimisation (SEO) Search Engine Marketing / PPC Reporting, Analysing & Measuring Digital Landscape & Facts Content Strategy Social Media Website & CRO Who should attend? Commercial Teams from Sales, Distribution, Revenue Management and Non-Digital Experts from Marketing (Branding, PR, etc.) Senior leaders from the organization […]
What you'll learn? Demystifying Revenue Workshop will show Non-Revenue Managers the importance of strategic thinking vs calculation. Also, understanding the importance of working as a commercial team to develop a detailed revenue strategy through case studies Who should attend? Non-Revenue Managers, Distribution Revenue Management Senior leaders from the organization with interest in understanding Revenue Optimization Why need to […]
About ROC For more than 15 years, HSMAI’s Revenue Optimization Conference (ROC) has been the place where hotel revenue leaders in USA, Europe and APAC unite for education, collaboration, and innovation. Every year this conference delivers the most compelling and comprehensive revenue-management event for the industry, with key stakeholders coming together to address the most critical trends affecting their region and revenue management in […]
HSMAI’s ROC is where hotel leaders unite for education, collaboration and innovation at the Middle East’s largest gathering of commercial professionals and industry leaders.Reserve your slot
HSMAI ROC has been where hotel revenue leaders unite for education, collaboration, and innovation for almost two decades. There has never been a greater need to gather around these pillars than today. Visit ROC ME 2021 Event Site
Hospitality Sales and Marketing Association International - Middle East (HSMAI ME) is scaling up for the 6th annual Commercial Strategy Conference and this year’s event is in-person, providing invaluable opportunities for knowledge exchange and networking, face-to-face with industry peers. The event is staged at the Conrad Dubai Hotel, from November 28-29, 2023. This year’s theme is ‘Connect, Evolve, Lead’ and is […]
The 7th Annual HSMAI ME Commercial Strategy Conference 2024 Since its inception in 2004, HSMAI’s Revenue Optimization Conference (ROC) has served as a focal point for hotel revenue leaders, fostering education, collaboration, and innovation. Recognizing the importance of aligning commercial, revenue, sales, and marketing efforts, we have transitioned to the Commercial Strategy Conference, while preserving the […]
The region’s only dedicated Commercial Strategy Conference returns, bringing together industry leaders to explore the future of hospitality. Gain insights, connect with peers, and discover innovative solutions. This year’s event is more than just a conference, it’s a catalyst for change, offering innovative strategies, meaningful connections, and targeted content for hospitality pros ready to lead the future.
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